The VIP-Vital Information Program packs were sent to Frigidaire dealers every year in the 60s to help educate them on all of the fancy features of GM Frigidaire appliances. Each pack contains information on a different Frigidaire appliance, this pack shows off the wonderful features of 1963 Frigidaire washers, with the new 12lb tub. It has charts comparing Frigidaire features and methods to Maytag, General Electric, RCA Whirlpool, Sears Kenmore, Speed Queen and Norge automatic washers.
They contain specs, data and beautiful graphics and images as well as plenty of information instructing dealers on what to say to help sell Frigidaire automatic washers to their customers.